Food Lion Grocery store chain in a joint effort with Feeding America has launched ‘Make Every Basket Count’ Campaign. The campaign tends to help families end hunger.
According to the reports, every customer can buy five certain items. After the sale, the customer will get a chance to play the virtual basketball game.
The entire donation will go to Feeding America. It will spend the charity money on the poor and hunger-striven people and families.
It is pertinent to know that this donation campaign has been interlinked with Feeding America and its network of 200 food banks.
Food Lion Launches:
Hollins Road Food Lion Store Manager, Mike Glass, while explaining about the campaign said, “You get to learn a little bit more about what goes on behind the scenes, how many meals people really need out there in our viewing area.”
The reason behind the campaign is to set up a target of donations, where 500 million people could be provided with meals by the end of 2020.